Колко е умен Seth Godin, че е казал това което всеки си мисли, а и сигурна съм знае. Ето го:

What you need is the certainty of knowing that you ought to do something (one thing);
then you need the will to do it.

и още:

You are never going to please everyone, so you shouldn’t try. If you do, you’ll fail at
pleasing anyone. Instead, imagine who your very best audience is and go straight for
the heart of that group—and ignore everyone else.